Rainalytics™
Stop guessing what's working. See exactly where every lead comes from, what converts, and where your marketing budget is actually returning.
Running your business
on guesswork
Most service businesses invest in marketing without any real system for measuring what's working. The result is money spent, uncertainty maintained, and decisions made on assumptions rather than evidence.
You spend across Google, Facebook, referrals, and LSA with no clear picture of which one is actually producing booked jobs.
Someone manually pulls data into a spreadsheet once a month, by which point the information is already outdated and incomplete.
You know you got leads, but tracking which ones became paying customers requires hours of manual work.
Which rep is converting? How fast are leads being followed up? What's the average close rate? Nobody knows.
Doubling a channel that's underperforming. Cutting one that was quietly your best source. Without data, it happens all the time.
Full visibility.
One dashboard.
Rainalytics™ pulls your CRM, ad platforms, phone system, and website analytics into a single, real-time dashboard. Every lead is tracked from source to outcome — so you always know exactly what's driving revenue.
We configure your tracking so the data is clean, attributed properly, and meaningful. Not vanity metrics. The numbers that matter: cost per lead by channel, close rate by source, pipeline velocity, team response times.
The result is a business you can actually manage by the numbers. You see what's working, you cut what isn't, and you invest where returns are highest — with confidence.
Schedule Strategy Call →A home services company with $2M in annual revenue had no idea their highest-volume lead source had the worst close rate. After implementing Rainalytics™:
From scattered data
to total clarity
Rainalytics™ connects every piece of your operation and turns it into a live view of your business — no spreadsheets, no guesswork, no lag.
Everything to
see & optimize
Full visibility into every part of your business — from first click to closed job.
Get Started →- ✓ Multi-source attribution across all channels
- ✓ Campaign-level tracking and performance data
- ✓ Cost-per-lead reporting by source
- ✓ Side-by-side channel comparison
- ✓ Speed-to-contact metrics by channel and rep
- ✓ Stage-by-stage conversion rate tracking
- ✓ Drop-off analysis across your funnel
- ✓ Close rate trends over time
- ✓ Custom KPI dashboards built for your operation
- ✓ Real-time data sync across all connected sources
- ✓ Team performance views and rankings
- ✓ Executive summaries and scheduled reports
- ✓ ROI by channel with revenue attribution
- ✓ Budget allocation guidance based on performance
- ✓ Campaign-level performance breakdowns
- ✓ A/B testing insights and recommendations
- ✓ Full closed-loop revenue tracking
- ✓ Price-per-closed-job reporting by source
- ✓ Keyword and ad-level attribution
- ✓ Multi-touch attribution modeling
- ✓ Individual response time and follow-up metrics
- ✓ Close rate tracking per rep and per source
- ✓ Pipeline contribution by team member
- ✓ Top performer identification and benchmarks
Built for owners who want
to run on data, not instinct
Rainalytics™ is for service business owners who are done making expensive guesses about where to invest and which parts of their business are actually working.
Common questions
We integrate with most major CRMs (GoHighLevel, HubSpot, Jobber, ServiceTitan), Google Ads, Meta Ads, Google Analytics, and major call tracking platforms. If you use something we haven't listed, ask us — we've likely built it before.
Most clients are fully live with a configured dashboard within 1–2 weeks. We handle all the integration and configuration — you don't need technical resources on your end.
Not at all. The dashboard is designed for business owners and managers — not data analysts. If you can read a scorecard, you can use Rainalytics™.
Yes. We set up role-based access so your marketing team, sales manager, and executive leadership can each see the views most relevant to them.
Google Analytics shows website behavior. Rainalytics™ shows business performance — leads, pipeline, close rates, revenue by source, and team activity. It's the layer above analytics that connects clicks to actual revenue.
Stop guessing what's working.
Start managing by the numbers.
Schedule a strategy call to see how Rainalytics™ gives you full visibility across every campaign, channel, and team member — so every decision is backed by real data.